Concept Music, a record company, needed an identity for their new Electronic and Ambiance Music collection. We designed a CD that translates the music genre into graphics, movement and color.

This CD stood out on the shelf and when it was opened, it told a story. We came up with the name Vibrant Background because it portrays quiet music with a strong presence, like electronic music.

We used red for the word Vibrant and the word Background is captured by the use of organic ornaments, which are part of the CD case.